Marketing Essentials for 0-1 Founders
Most Founders start their journey with a pitch deck, a prototype, and a lot of pressure to grow but little clarity on how to gain customers, validate their messaging, or build traction that impresses VCs.
We’re teaching you how to fill that gap.
In this expert session from York Effect — in partnership with Startup Grind — we’ll break down what most miss: the real-world marketing insights every startup needs to attract their ideal customer, avoid wasted spend, and stand out in a crowded, noisy market.
This event is perfect for:
- Early-stage startup founders (Pre-Seed through Series A)
- Teams in accelerators, venture fellowships, or university entrepreneurship programs
- Anyone looking to build a smarter go-to-market strategy and increase investor confidence
You will learn:
- How to talk about your product so VCs and customers actually get it
- How to turn your story into something investors believe and customers buy
- Why your language matters and how to tailor it for each audience without losing your message
Walk away with the tactical understanding needed to attract users, generate revenue, and satisfy investor expectations instead of relying on trial-and-error or burning through capital
This event is a part of #NYTechWeek—a week of events hosted by VCs and startups to bring together the tech ecosystem. Learn more at www.tech-week.com.