A strategic advisor and marketing expert with 20+ years in B2B SaaS, brand building, and customer discovery, Tova specializes in aligning human behavior with technology to build products that resonate and marketing that converts. She’s worked with enterprise clients and early-stage startups alike to refine messaging, strengthen go-to-market efforts, and accelerate growth.
A design leader with a career building brand solutions for startups, scale-ups, and Fortune 500 companies, Caroline draws deeply on her experience with award-winning teams in AI and advanced data science. Her work shows that bridging technology with the emotions behind human behavior is the true catalyst for adoption and brand loyalty. She has seen AI achieve its greatest impact when it amplifies what is already meaningful.